Trade Show Displays > Trade Show Tips > Trade show promotions worksheet

Promotions Worksheet

Before the Show
  • Personal Invitations
  • Trade Press Advertising
  • Direct Mail
  • Telemarketing
  • Press Releases
  • E-mail
  • Broadcast Fax
At the Show
  • Billboards
  • Airport Advertising
  • Hotel TV Advertising
  • Mobile Ads
  • Hotel Room Promotions
  • Show Directory Advertising
  • Sponsorships
  • Local TV opportunities
  • Press Kits
  • Show Daily Advertising
In the Exhibit
  • Promotional Products
  • Contests and Drawings linked to pre-show promotion
  • Attractions - mime, magicians
After the Show
  • Deferred rewards -- personalized promotional products
  • Lead-fulfillment information packets
  • Post-show personal communication
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